Most agencies have a wall of photographs displaying all their models. You can kind of get the sense of what a wall would look like from Daria's recent editorial in US Vogue:
These cards are different from the model show cards that come out prior to fashion week. Sometimes they're the cover of a magazine or just a shot from an editorial like Freja's is. I really have no idea what these cards are used for. I would venture to guess they're used as advertising to potential clients, and the wall itself is probably like an achievement wall for the agency.
I wonder how they decide what image to use? Freja's card shows great body movement, but it doesn't really show her amazing face or her versatility. I'd love to be a fly on the wall at IMG so I could get more insight into what happens behind the scenes. That's where all the juicy stuff happens anyway....
JD has been a fan/friend of Freja's since the very beginning. If you search his blog you can find mentions and pictures of Freja going all the way back to '07. Here's hoping Freja makes another appearance there soon.
Image Credits: twitpic.com/photos/jdvision, mariotestino.com
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