Thursday, December 9, 2010

The Year 2010 in Editorials

It's that time again. With December already here, and January 2011 (!) fast approaching, it's time to take a look back at the year in editorials. So brace yourself....it's going to be a loooooong list.

Last year's recap is here. It's pretty hilarious to re-read the stuff I wrote back then. I got my wish of Freja appearing in the big three Vogues, and she totally exceeded all my expectations this year in terms of the quantity and prestige of her work. But my one wish for this year is for Freja to show some more range and diversity in her work, just like she did at the very beginning of her career. If Freja continues to work this much in 2011, hopefully she is less pigeon-holed into one role and one "type" of modeling. (And maybe she'll even model some actual clothes and change her hair style too? A girl can dream....)

JANUARY
1. Interview, "Tomas Meier" by Craig McDean, also featuring Hanne Gaby Odiele and Siri Tollerod
2. Vogue Italia, "Runway" by Steven Meisel, MG*

FEBRUARY
3. Vogue Paris, "Vogue-a-Porter" by Inez van Lamsweerde and Vinoodh Matadin, MG

MARCH
4. Purple Magazine (Spring), "Purple Naked" by Inez van Lamsweerde and Vinoodh Matadin, OG**
5. Numoro Homme #19 (Spring), Cover and "Predateurs" by Karl Lagerfeld, also featuring Abbey Lee Kershaw and Heidi Mount
6. Vogue Nippon, "Generation Dreamers" by Terry Richardson, OG
7. Vogue UK, "Cyber Tribe" by Josh Olins, OG
8. Vogue China, "Karl's China Fantasy" by Karl Lagerfeld, also featuring Du Juan, Heidi Mount and Shu Pei
9. Vogue US, "Love at First Sight" by Steven Meisel, MG
10. W Magazine, "Chic Mystique" by Mario Sorrenti, MG
11. Vogue Italia, Cover and "In Grande Stile" by Steven Meisel, OG

APRIL
12. SPUR Magazine, Cover and Style Feature by Martha Camarillo, OG
13. Vogue UK, "Urban Renewal" by Patrick Demarchelier, OG
14. Vogue Germany, "Tango" by Karl Lagerfeld, OG
15. W Magazine, "New York, New York 10021" by Inez van Lamsweerde and Vinoodh Matadin, also featuring Raquel Zimmermann
16. i-D (Spring), Cover and "Freja Beha, The Rock N' Roll Star" by Emma Summerton, OG
17. Vogue Italia, "Shrink to Fit" by Steven Meisel, MG
18. Interview, "Tough Ballerina" by Craig McDean, OG

MAY
19. Vogue Paris Collections (Spring), Cover
20. Vogue Mexico, "Vogue-a-Porter" by Inez van Lamsweerde and Vinoodh Matadin, MG (R)***

JUNE
21. W Magazine, "Best in Show" by Craig McDean, MG

JUNE/JULY
22. Vogue Paris, "Collection Privee" by Terry Richardson, also featuring Lara Stone

AUGUST
23. Vogue Nippon, "The Untold Crime" by Terry Richardson, OG
24. Vogue UK, Cover and "Colour Shock" by Josh Olins, OG
25. Vogue Paris, Cover and "Winter Before Winter" by David Sims, MG
26. W Magazine Korea, Cover by Craig McDean (R)
27. Interview, "Modern Love" by Craig McDean, OG
28. Vogue Mexico, "Love at First Sight" by Steven Meisel, MG (R)

SEPTEMBER
29. Vogue Portugal, "The Untold Crime" by Terry Richardson, MG (R)
30. Vogue Korea, Cover and "Poetics of Body" by Rafael Stahelin, OG
31. Allure Korea, Cover by Josh Olins (R)
32. Vogue Paris, "Neo Belphegor" by Mikael Jansson, OG
33. V Magazine #67, "Uptown and Downtown" by Mario Testino, also featuring Anna Selezneva, Carmen Kass and Sasha Pivovarova
34. Dossier #6 (Fall), Cover and "Cinnamon Girl" by Cass Bird, OG
35. The Last Magazine #5 (Fall), Cover and "Freja and Anja" by Maciek Kobielski, also featuring Anja Rubik

OCTOBER
36. Vogue Paris, "Bal Masque" by Mert Alas and Marcus Piggott, also featuring Crystal Renn, Daphne Groeneveld, Lara Stone and Mariacarla Boscono
37. Vogue Paris, "Think Punk" by Mario Sorrenti, OG
38. Rolling Stone, "The Hot List" by Theo Wenner, OG

NOVEMBER
39. Vogue Paris, "Temps Libre" by Heid Silmane, OG
40. Vogue Paris, "La Geisha" by Terry Richardson, OG
41. Vogue Mexico, "Colour Shock" by Josh Olins, OG (R)
42. Vogue Italia, Cover and "Venus in Furs" by Steven Meisel, also featuring Alla Kostromicheva, Iris Strubegger, Iselin Steiro

DECEMBER
43. Vogue UK, "Star Girls" by Mario Testino, MG
44. VMAN #20 (Winter), "Patti + Robert" by Christian Brylle, OG
45. Pirelli Calendar 2010, "Mythology" by Karl Lagerfeld, also featuring various other models
46. New York Times T Style (Holiday), "Moonstruck" by Alice O'Malley, MG

*MG=Multi Girl
**OG=Only Girl
***(R)=Reprint

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23 Editorials and 3 Covers in 2009 VS. 43 Editorials and 13 Covers in 2010 (20 more eds and 10 more covers, best year by far with 2006 coming in second)
Most Prodigious Month: March with 8 editorials and 2 covers
Most Prestigious Month: August with covers of Vogue UK and Vogue Paris

Photographer Breakdown:
-Meisel (5) (Never thought I'd live to see the day)
-McDean (4)
-Richardson (4)
-Lagerfeld (4)
-Inez and Vinoodh (3)
-Olins (2)
-Sorrenti (2)
-Testino (2)
-Demarchelier, Jansson, Mert & Marcus, Slimane, Sims, and Summerton (all 1)
(Seeing these names written out like this is SO impressive. You go Glen Coco Freja! Though I'd love to see Roversi and Luchford listed again.)

Vogue Breakdown:
-Vogue Paris: Editorials (8), Covers (1)
-Vogue Italia: Editorials (4), Covers (2)
-Vogue UK: Editorials (4), Covers (1)
-Vogue Korea: Editorials (1), Covers (1)
-Vogue Nippon: Editorials (2)
-Vogue US: Editorials (1)
-Vogue Germany: Editorials (1)
-Vogue China: Editorials (1)
(Tsk, tsk Vogue Russia. You're missing out.)

Others:
-W Magazine: Editorials (3)
-Interview: Editorials (3)
-i-D Magazine: Editorials (1), Cover (1)
-Dossier: Editorials (1), Cover (1)
-The Last Magazine: Editorials (1), Cover (1)
-Purple Magazine: Editorials (1)
-V Magazine: Editorials (1)
(To count Vogue Paris, Vogue Italia, Vogue UK, W, and Interview as some of your best clients is no small feat. Four for you Glen Coco Freja!)
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Whew! If you catch any mistakes above, please let me know. And huge THANKS to all the hardworking scanners over at tFS. It is because of their dedication and generosity that we have images of all of Freja's work this past year. It's a tedious, time consuming job so the least we can do is say thanks and give credit (I'm looking at you tumblrs)!

2010 was most definitely Freja's year and she has completely cemented her status at the top and ensured her longevity in the industry for as long as she wants it. Isn't it amazing what can happen in just a year's time? But as happy and proud of Freja and her success as I am, I think we should all be sensitive to the fact that change goes both ways. Who knows what I'll be writing this time next year? And that's why I think I'm so hard on Freja sometimes. I just want to see her doing diverse work because I think that's the best for her career longevity at this point going forward. Sure, it's great to have a persona and a trademark that you're known for. But that can only go so far. So Freja, I think it's time to change it up a bit, get away from your comfort zone, and expand into the full range that we all know you're capable of. And maybe it's time to change the hair as well. Going blond might just be the thing to inject some newness and freshness into your image. Eeek, dare I even say that? Maybe that's too drastic. I don't know. I just think 2011 is the time for something new. Agree? Disagree? What changes would you like to see Freja make this upcoming year, if any at all?

Anyway, congrats on your year Freja. Your hard work, dedication, passion, indefatigable drive, and talent have finally paid off. Now may you land a multi-million dollar beauty contract so you can be comfortable for the rest of your life. Amen.

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